A few weeks ago I wrote about planning a women's conference. We talked about choosing a date, scouting out a location, and a theme. Once you've selected and toured a location that really helps to get your planning team excited. Choosing a theme can be a lot of fun and I think that we pointed out some ways to make choosing a theme pretty easy. So how do we enhance that theme... Let's start with some decorations...     Continue Reading | Leave Comment

Aaron & I both unknowingly wrote about event content last week, so we thought we'd mush our ideas together and do a little back and forth re-cap of our posts. We're both marketing guys not promotions guys. Not that we don't promote things, but we're wired to first think about what we're promoting, if people will want it, what they'd like better, refine based on feedback, promote, and all the while measure the response to see if its really working or not. We've compiled some comentary on event marketing, we hope it helps you develop a strategy for your event...     Continue Reading | Leave Comment

For me to make a change in any area of my life it doesn't require the world to age another year...     Continue Reading | Leave Comment

Attendees will always base their decision on attending anything your ministry does based on the content. In fact, I think a number of people will choose to attend or not attend based off the benefits of attending will bring to the community in addition to themselves...     Continue Reading | Leave Comment